market reports

2023 Q1 Powersports Market Insights Report

By Specialty Division

Powersports Market Industry Overview

Powersports segments remain strong by historical standards, off the peak set in late-2021 but depreciating either mildly or not at all.


In the motorcycle segment, values for the most recent 10 model years of cruisers averaged 4.6% lower in the first four months of 2023 compared to the same period of 2022, and 1.9% lower than late 2022. Sportbikes averaged 3.2% lower in the current period than year-prior, and 1.3% lower than late 2022.


In the side-by-side segment, values for the most recent 10 model years of utilities averaged 5.5% lower in the first four months of 2023 compared to the same period of 2022, and 4.2% lower than late 2022. Sport side-by-sides averaged 1.7% lower in the current period than year-prior, and 2.4% lower than late 2022. This segment is still very close to peak pricing.


Demand remains strong across-the-board, as customers remain confident enough to pay cash for a newer motorcycle or side-by-side or take out a loan despite higher interest rates.

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