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2026 Q3 Recreational Vehicle Market Report: RV Values, Segment Trends & Industry Outlook

By Chris Visser
  • Auction values have been trending downward since March 2026 across all RV types but did increase slightly in August 2026. Towables (standard hitch, fifth wheels, toy haulers) continue to be the biggest category followed by motor homes. Average model year sold at auction through August 2026 was 2022 for all towables, 2017 for Class A and 2020 for Class C.

▪ Comments from the RV Advisory Board survey were generally mixed, which reflects continued uncertainty in the market. Some dealers noted they couldn’t get consistent sales momentum month to month.

▪ RV performance varies by segment through Q3. Standard-hitch travel trailer values remain close to last year’s levels, and camping trailers continue to perform strongly. Fifth-wheel values are 6% below 2025, while truck campers are 7% below last year. Class A remained relatively steady in comparison to 2025 with values decreasing only 2%. Class C values are 10% below last year, but still 15% above 2024.

▪ Consumer and financing signals are mixed. Travel trailers attracted increased consumer and F&I interest in Q3. Class A motorhomes saw lower overall F&I interest, although year- over-year F&I views increased for all but one make.

JD Power Specialty Vehicles

JD Power is the largest publisher of the most market-reflective vehicle pricing and information available for new and used cars, classic cars, motorcycles, boats, RVs and manufactured homes, offers in-depth shopping and research tools including a broad range of data, products and service and informational articles as well as tips and advice. J.D. Power also produces electronic products, mobile applications, raw data, web services, web-syndicated products and print guidebooks.

Interested in more information?

For more information about our valuation products including CONNECT web values, the MarketValues app, API products, and print editions, please visit jdpower.com, call 800-544-6232, or e-mail valuationsupport@jdpa.com.

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