BRAND RESOURCES

Access the JD Power brand guidelines and logo files. Use code JDPbrand to access.

brand guidelines header image 2

For more than 50 years, customers have relied on JD Power data and insights to better understand the marketplace, make informed decisions, and drive business success.

JD Power Brand Guidelines and Logo Files

Thank you for helping us maintain a consistent and unified JD Power brand experience across all business and consumer touchpoints. Adhering to our brand guidelines ensures that JD Power is represented with clarity, consistency, and professionalism wherever our brand appears.

Please use the access code JDPbrand to view and download the brand guidelines and logo files.

Call (800) 544-6232 or email valuation.support@jdpa.com if you have questions or need further assistance.

Download Brand Usage Guidelines

 

History

In 2015, JD Power brought together its industry-leading new car retail intelligence capabilities with the industry’s most trusted source for used-vehicle valuations through its acquisition of NADA’s Used Car Guide division. In 2018, the company further expanded its valuations offering through the acquisition of National Appraisal Guides and NADAGuides.com, adding motorcycles, RVs, classic cars, boats, and manufactured homes to create the most comprehensive and trusted source for vehicle valuations in the industry.

Today, JD Power is proud to continue to offer these same trusted values. The company is a leader in providing vehicle valuations data and information to both the consumer and commercial markets, and counts among its customers the nation's leading banks, credit unions, fleet and lease organizations, auto dealers, insurance companies and government agencies. JD Power delivers its accurate and reliable valuations and insights through a variety of products offered through online and mobile applications and our traditional printed guidebooks.

History Image laptop

Whether you are looking to buy, sell, trade, manage or appraise a vehicle, JD Power is committed to giving you the level of knowledge and confidence you need by delivering the most comprehensive and accurate vehicle valuations in the business.
 

View Our Industry Products